Walking around a beauty store can be incredibly daunting, especially when you catch a glimpse of a price tag or two. Luckily, some of the best beauty and skincare products are actually super affordable. If you want to upgrade your look without spending a fortune on ingredients you don’t recognize, you’re in luck. Learn about the top discount picks and the products Gina recommends to her clients here!
Makeup
Sunday Edit | 10 Beauty Trend Predictions for 2023, According to Experts
Just as with fashion, beauty trends come and go — and it always seems to be cyclical with the changing years. This is true in all areas of beauty — skincare, haircare, makeup, you name it. What’s in one year may very well be out in the next, or even within a handful of months, and much of this is determined by the seasons.
We’re seeing trends come from makeup artists and amateur creators alike — and we have Instagram and TikTok to thank for that. It’s much easier for a certain trend to catch on and there always seems to be a new trend right behind it.
If you’re hoping to get ahead of the crowd and capitalize on beauty trends even before they’ve caught on with everyone else, here’s what beauty professionals believe will be most popular in 2023.
Bustle | Beauty Experts Say These Things Make You Look Better With Almost No Effort
Parade-Worthy Mardi Gras Hair and Makeup Ideas
In New Orleans, parade season isn’t so much a season as a way of life. It reaches its pinnacle every year on the most famous Tuesday of all: Mardi Gras.
Over a million people travel to the Big Easy for Fat Tuesday festivities, each more adorned than the next. In an event where more is more, the goal is to stand out among the costumed crowd.
Whether you’re planning to camp out on Bourbon Street all day and night or have your own at-home festivities, you’re going to need to look the part. Try these Mardi Gras makeup looks and hairstyles to bring in all the beads!
Colors of Mardi Gras
Since 1892, purple, gold, and green have been the festival’s official colors. But what are the Mardi Gras color meanings? According to Booksy, “purple was chosen to represent justice, green to represent faith, and gold to represent power.”
You’re by no means limited to these three. You can really incorporate any color under the sun or choose to deck yourself out in a single color (purple body paint, anyone?)
Need some inspiration? These Mardi Gras makeup looks and Mardi Gras hairstyles are sure to laissez les bon temps rouler!
Mardi gras makeup ideas
Some years you want to pull out all the stops. Others, it may just be you, a bowl of gumbo and some king cake. These looks can help you achieve either.
For going all out:
Unless you’re wearing a mask, full face paint is the way to go. Some parade-goers even choose to paint their entire body.
To ensure your masterpiece stays in place, start with a quality primer. Make sure to sponge it over your eyelids and lips, too. You can either start with white as your base, adding color on top, or layer your purples, golds, and greens. Whatever you do, don’t forget the glitter. You can use loose glitter while the rest of your facepaint is still wet, or buy glitter that’s been pressed into a gel.
For a more subtle Mardi Gras:
If you don’t want to spend hours scrubbing face or body paint off you in the shower, go for something a little more subdued. Just doing your eyes or lips can be a good compromise. This is a great example of just how far a little eyeshadow and sparkly eyeliner can go.
Mardi gras hair
The same goes for hair. You may want to book with a hairstylist well in advance of the big parade to step up your ‘do. Other times, a “Get it Girl” ponytail is just what your Krewe ordered.
For going all out:
Why not wig out?! It’s the perfect time to be someone else (or at least a more extreme version of yourself). The more outlandish your coiff, the more you’ll fit in.
Dana C. Johnson, a veteran hairdresser with more than 20 years of experience, recently told Allure, “The most unique hairstyle I have seen for Mardi Gras was a bob cut, layered in Mardi Gras colors and finished with sparkling glitter. That style won my favorite unique hairstyle of past Mardi Gras.” Something worth considering if you want to showcase your own tresses in a big way.
For a more subtle Mardi Gras:
Ponytails never fail at Mardi Gras. And braids are even better. Whether you choose to weave in one of the three Mardi Gras colors or finish the look with some glitter hairspray, they’re a flawless way to celebrate without worrying about your hair smelling after the parade.
Mardi Gras FAQ
There’s no such thing as too much. Masks are common additions, as are head dresses, umbrellas, feathers, beads, and glitter. So long as you’re larger than life and with at least one of the preferred colors, you’re ready to celebrate!
How do you do eye shadow for Mardi Gras?
Smokey eyes, glitter eyes, and traditional, multi-color purple, green, and gold are always on point for mardi gras makeup. Start by applying a primer. New Orleans is a humid place, so you’ll need it to keep everything in place. Next, apply the base color to your lids. Usually that’s the lightest one. The darkest color should go on next, at the crease of your lid. Don’t be afraid to do a pop of color along your bottom lid and be sure to finish the look off with some over the top false eye lashes!
Intimidated at the thought of doing your own Mardi Gras hair or makeup? Let the professionals step in. So long as you come in with a vision and a picture, they can make it parade-worthy!
Gina Rivera
Beauty Icon and Expert
Gina Rivera skyrocketed to success when the company she founded in 2007, Phenix Salon Suites, became the fastest-growing salon suite company in the beauty industry. With more than 300 locations nationally and international expansion occurring in the UK, Entrepreneur Magazine named Phenix Salon Suites a Top 500 Franchise list seven years running.
Aging Eyes: Miracle Makeup Tips for Women 60+
Mature lids have earned the right to take center stage. Though the skin around the eyes changes significantly once you reach a certain age, that needn’t impede your confidence. The right mature eye makeup can make all the difference.
There are, however, some dos and don’ts to keep in mind. Before you bust out your brushes and start swiping, make note of these eye makeup tips for older women.
Eye Makeup and Lashes For Older Women
Our lashes naturally become shorter, thinner, and lighter as we age. Sad, but true. Playing them up and making them the focal point of your face is an immeasurably youthful way to take years off.
Start with your magic wand (aka: eyelash curler). In just one step you’ll look instantly more awake and bright eyed, but don’t stop there. Add at least one generous layer of Mascara to your top lashes, paying special attention to the corners.
Start at the roots and work your way out, avoiding clumps, especially at the ends. They can cast shadows and lead to racoon eyes.
If you wear glasses, you may want to go with a waterproof or flake-free mascara. No one likes looking through dirty spectacles!
Make sure you have a good makeup remover, too. Coconut oil and micellar water are popular choices since they’re gentle enough to help you preserve the eyelashes you have left.
Eyeshadow For Mature Eyes
Eye wrinkles are a natural part of any maturing face. Still, they’re not always eyeshadow-friendly. That is, unless you pick the right product. Couple that with the right technique and you can avoid caking in your creases altogether.
When it comes to eyeshadow, mature eyes do best with a particular color palette. Those colors usually depend on your particular skin tone. In general, the lighter your skin tone the less color you should apply. Darker skin tones can feel free to go a bit more vibrant. Everyone should avoid browns as much as possible. Their yellow undertones can make you look tired. If you need to go darker, try something like copper or grey.
Steer clear of anything glittery, but don’t skip slightly shimmery shadows that can help diffuse the light round your eyes, making them appear more youthful.
Eyeshadow for aging eyes also requires careful application. Start with a primer and apply your cream or matte shadow once it’s dried. Start with a lighter color base on your lids and use a gentle “windshield-wiping” motion to gradually darken your creases with a brush. Add your lightest shades on your brow bone and the very inside corners of your eyes.
Eyeliner For Skin Over 60
Adding a sweep of eyeliner is an absolute must when doing eye makeup for mature skin over 60. It adds a beautiful structure to the face and can frame your eyes as the standout features they are.
A pencil eyeliner is good for aging eyes because it softens the lash line and makes your fringe look fuller. Just avoid applying it to the bottom of your eyes. It too often collects in your under eye creases, making you look older.
As you age, you may also want to add soft greys or brown pencils to your eye makeup over 60 routine. Again, the idea is to soften and diffuse instead of creating stark lines.
Be sure not to stretch the skin of your eyes as you apply. It’s likely to create more wrinkles in an area that’s already time-sensitive.
General Eye Makeup Tips Women Over 60
Eye makeup for 60+ year olds isn’t always about the makeup itself. It’s important to always start with a good makeup routine that includes a moisturizer. It’s essential for aging skin. Dehydrated, dry skin will look older than it is, every time.
Keep in mind that the skin beneath your eyes is different from any other part of the body. Use creams made specifically for this area and try applying them with your ring finger, as it has the least amount of pressure.
Once you’ve moisturized, your under eyes should be covered with concealer, preferably one that color corrects. The more light that gets diffused, the less likely your blood vessels and dark circles are to show through.
Frequently Asked Questions
Still have questions? See if one of these FAQs from our platform sounds familiar.
Should an older woman wear mascara on her bottom lashes?
Many makeup artists recommend older women skip the bottom layer when wielding the mascara wand. Not only is it a spot prone to clumping, flakes and smudging can often settle in the folds of your under eyes, making you appear tired and older.
Does eyeliner make you look older?
In short, that depends on the type of eyeliner you use as well as its placement. Pencil eyeliner is preferable for mature eyes as it softens the look, and only when it’s used to line your top lids. Below, it can make the eyes look smaller, aging you unnecessarily.
What color eyeshadow can make you look younger?
Trick question. Instead of bright colors, most makeup artists recommend using neutral shades and understated pinks to give older eyes a brighter, more youthful appearance.
Knowing how to apply eye makeup after 60 isn’t always intuitive. Still, that doesn’t mean it has to be complicated. If you’re not ready to try it at home just yet, finding a professional esthetician or makeup artist to work with can help you look as young as you feel.
Gina Rivera
Beauty Icon and Expert
Gina Rivera skyrocketed to success when the company she founded in 2007, Phenix Salon Suites, became the fastest-growing salon suite company in the beauty industry. With more than 300 locations nationally and international expansion occurring in the UK, Entrepreneur Magazine named Phenix Salon Suites a Top 500 Franchise list seven years running.
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