The beauty industry is all about the visual. Want to book new clients? You first need to show them something beautiful.
Gina’s Platform is the first of its kind: a personal lifestyle resource center connecting lifestyle professionals with potential clients. In addition to a host of other features and benefits, beauty professionals can also create an impressive website for their hair salon, nail studio, or spa – at no cost!
A beauty salon or hair spa website can help attract clients, project a professional image, and begin building trust with your clients before they ever even sit down in your chair.
Intimidated at the thought of building your own spa or salon website? Don’t be. These are just some of the ways an easy to create website from Gina’s Platform can help your beauty business thrive.
1. Get a free hair stylist website – really.
Who says you have to pay thousands of dollars for a professional beauty salon website? Our individual stylist sites not only showcase your work, they help you run your beauty business, too. Clients can set up or request appointments, peruse your promotions or portfolio, read your testimonials, and more. It’s everything you need to easily create a complete, fully customizable website. And yes, it’s free when you sign up for our professional beauty app!
This new free website is everything you hoped and dreamed it would be. The website builder within Gina’s Platform is a super easy to use drag and drop builder with intuitive style that lets you be in charge of everything. Your new salon website will be able to handle online booking and appointments, sell products in your new online store, and give you access to a whole new world of marketing tools. Did we mention that it is free?!
2. Grow your client base.
Projecting a professional image is a great way to attract new business. A beautiful site can showcase your best work and lure new customers while you tend to your current clients. A website is also a great way to collect testimonials and portfolio pictures. The website builder that is included in Gina’s Platform has the power to create and enable all of this with your own customizable branding.
Sign up, and we’ll also automatically add your profile to our Gina’s Platform website for maximum exposure. That’s instant access to millions of would-be clients seeking services just like yours.
3. Improve your current client relationships.
Giving your clients the ability to schedule their own appointments is a convenient way to make sure your books stay full. But it’s just the beginning.
Gina’s Platform also lets your clients log into either your free website or app, to update their contact information. Now, you never have to worry that your email addresses or phone numbers are out of date. Whether you’re sending birthday messages, automatic appointment reminders, or simply want to thank them for being a valued client, you always have an easy way to stay connected.
This also opens a better door for new marketing techniques that you may not have considered before. Your email marketing will now be able to grow with your client list. Promotions, discounts, and customer give backs are all now at your fingertips as you can readily connect with all your clients with ease.
4. Gain access to effective digital marketing tools.
Make your salon or spa website stand out by:
- Adding professional photos of your best work.
- Listing your specialties – like cutting curly hair or color correction – to help clients find you.
- Including testimonials so your future clients know how great you are.
- Giving a price list of your services so clients can budget appropriately.
- Utilizing our free social media tools to easily share your website and profile on social.
- Connecting your site to your Google My Business for your local clients.
- Put yourself on the map so clients can where you are and when you are open.
With a little TLC your new website can appear on the first page of search engines which means a much higher chance of gaining new business and building new relationships with new clients.
You do beautiful work every day. Why not have an equally aesthetic site to increase your appeal? With ready to go templates, creating a business boosting website for your salon or spa has never been easier. Let us take care of the marketing so you can focus on doing what you love.
To get started, download the Gina’s Platform app from the App Store or Google Play. Follow the prompts to create your profile, then look for instructions on creating your own website!
xoxo,
Gina
Gina Rivera
Beauty Icon and Expert
Gina Rivera skyrocketed to success when the company she founded in 2007, Phenix Salon Suites, became the fastest-growing salon suite company in the beauty industry. With more than 300 locations nationally and international expansion occurring in the UK, Entrepreneur Magazine named Phenix Salon Suites a Top 500 Franchise list seven years running.
